It’s not surprising that digital spans most of what we do these days and many of our experts in this area often sit within our analytics and behavioural science teams. At Breaking Blue, ‘digital’ means a whole range of things: from digital methods of collecting and analysing customer feedback, to digital tools to disseminate findings. It’s also a topic we research for many of our clients, especially in the technology sector. We’ve looked at data security, barriers to digital transformation, test new digital services and tracked digital campaigns. All of this means we have an in-depth understanding of all things digital!
Our team includes experts includes IT experts, designers, analysts and researchers, with specialist knowledge on topics as varied as mobile research, digital ethnography, online communities and focus groups, gamification, dashboards, social media listening and data visualisation. As a result, we’re able to tap into the right expert for every project, and provide the best possible solution for our clients.